Roar Wines is a winery located in Soledad, California. It is owned by Gary & Rosella Franscioni. The wine at Roar Wines is produced by Ed Kurtzman and Adam Lee. The winery produces the following varietals: Chardonnay, Pinot Noir, Syrah/Shiraz, and Viognier. Visiting Roar Wines you can enjoy: Barrel Room, Retail Sales, and Scenic Views. ROAR was launched in 2001 to feature Pinot Noir and Syrah from Garys', Rosella's, and Pisoni Vineyards. The label was later expanded to include Soberanes and Sierra Mar vineyards (owned by the Franscionis and Pisonis), as well as Chardonnay from both vineyards. The name "ROAR" is derived from the sound of the ocean winds that characterize the Santa Lucia Highlands. Adam and Diana Lee collaborate on the winemaking with Ed Kurtzman and Gary Franscioni.