Vinoce was founded by Brian and Lori Nuss in 1996, perched high above the valley floor on Mt. Veeder. Over the past three decades, they have gained a deep understanding of cultivating Cabernet Sauvignon and Cabernet Franc on the rugged hillside slopes. Vinoce is dedicated to crafting wines that capture the true essence of Mount Veeder, showcasing balance, power, and uniqueness.
The estate, located on the northern end of Mt. Veeder, comprises four blocks divided between Cabernet Sauvignon and Cabernet Franc. The dramatic topography and south-facing exposures provide an ideal growing environment for the grapes, along with one of the most stunning mountain skylines in Napa Valley.
In addition to their estate wines, Vinoce produces Sauvignon Blanc, Chardonnay, Rosado, and a St. Helena Cabernet Sauvignon sourced from vineyards owned by close family friends. Given that many of their wines originate from remote locations, they chose a more centrally located tasting oasis just outside downtown Napa, situated in the historic Tannery building on the Napa River. Their funky, chic tasting room offers an educational and entertaining experience with an authentic "Wine Nut" twist. Tim and Ray, both members of the Vinoce family, are often found there, ready to guide guests through a tasting of their exceptional wines.