Longoria Wines is an artisanal family winery established in 1982 by Rick and Diana Longoria. Rick’s decision to start his own wine label was born out of a desire to produce Chardonnay and Pinot Noir, two varietals he was not producing as the winemaker for J. Carey Cellars, his first job as a winemaker. Rick sensed that those two varietals were poised to become the signature varietals for the new Santa Barbara County wine region, and he wanted to become a part of this new movement.