The Heringer Family has always believed in hard work, innovation and resourcefulness. We have always utilized whatever land, crop, or agricultural business opportunities were available to us such that our presence in the industry, the integrity of our family name, and the continuity of the family farm were assured for future generations.This has been accomplished through the generations while maintaining relationships of integrity with venders, customers, employees, and family members.

In the early 1900s, Cesare and Rosa Mondavi, newlyweds from Italy's Sassoferrato region, planted their roots in Minnesota. When the Prohibition Act of 1919 banned alcohol sales, Italian families were puzzled—wine was a daily essential. But a loophole allowed families to make 200 gallons of wine per year for personal use, and Cesare saw an opportunity.

He began shipping California grapes for home winemaking, quickly noticing that many came from a place called Lodi. With a keen business sense, he moved his family to California, including his young son, Robert Mondavi, and launched his own grape-shipping enterprise. Robert’s first job was hands-on, nailing crates for his father’s grapes, a start that would spark a lifelong dedication to wine.

Raised with values of hard work, Robert Mondavi embraced his calling. He studied business and chemistry at Stanford, followed by viticulture and enology at UC Berkeley, preparing him to make waves in California’s burgeoning wine industry. This early groundwork would help shape the legacy of one of California’s most revered wine pioneers.

When Fess Parker purchased the 714-acre Foxen Canyon Ranch in 1988, he envisioned a future filled with cattle, a modest vineyard, and perhaps one day, a small winery. His dream was to establish a family business that could be passed down through generations.

Today, Eli Parker and his sister Ashley Parker Snider carry forward their father’s vision, managing the family portfolio with the help of Winery President Tim Snider, Ashley’s husband. Many of Fess’s grandchildren are also actively involved in the family business, ensuring the legacy continues.

Fess Parker, an actor and entrepreneur, captivated audiences with his portrayals of frontiersman Davy Crockett and Daniel Boone in the 1950s and 60s, earning a devoted following across generations. His down-to-earth charm and hardworking spirit endeared him to many, paving the way for his successful transition from Hollywood to the business world in the early 1970s.

While he continued to star in and produce numerous hits for Disney, Paramount, and Warner Bros., Parker laid the groundwork for his second career in real estate development. With his warm Texas demeanor and a keen eye for opportunity, he purchased the Foxen Canyon ranch and dedicated himself to producing high-quality wines from estate-grown grapes and the finest vineyards in the county.

Fess and his wife, Marcella, enjoyed a 50-year marriage and raised two children in Santa Barbara, where they lived for over 30 years. They were blessed with 11 grandchildren and two great-grandchildren. Fess passed away in March 2010, leaving behind a legacy of wisdom, warmth, and friendship.

Visitors to the Fess Parker Winery can still feel his presence, as his spirit lives on through his family and the remarkable wines they produce. For wine lovers exploring California's wineries, Fess Parker Winery offers not just exceptional wines, but a heartfelt connection to a beloved figure and his enduring legacy.

Santa Cruz Mountain Vineyard

The seeds for Santa Cruz Mountain Vineyard were planted when a young man by the name of Ken Burnap took a prom date out to one of the finest restaurants in San Antonio, Texas. Ken ordered a bottle of wine and mangled the pronunciation of the French variety. The very snobby and pretentious wine steward humiliated Ken with his reaction and in the manner of most of us when barely out of our teens, Ken vowed to learn as much as he could about wine and go back to show that wine steward a thing or two.