It may have been a bit of romanticism at the start, but Coterie's founders, Shala and Kyle Loudon, were hooked the first day they worked at a small winery. Shala, whose family has a history with wine in Italy, and Kyle, a lifelong foodie, envisioned a future inspired by their pasts. Plenty of points test your resolve when you create a winery from scratch, but the spiritual sway of the land and wine are strong in California. These feelings run deep.

Shala and Kyle believe in a little of the unconventional. They believe in making wine primarily by hand, without the homogenization imposed by too much technology. They offer the wines of Coterie primarily through a members list, directly from the winery, and at a small number of fine restaurants, rather than through wide distribution. They take special pride in receiving accolades that are volunteered, rather than soliciting scores, reviews, and awards. Furthermore, they don’t engage much in publicity; they are honored that the winery has a special clientele.