You will find in the picturesque rolling foothills of the Santa Lucia Mountains near Paso Robles, California, lies a contemporary gem of a winery owned by the Hoffman family. Operated by Dr. Stanley Hoffman and his two sons, David and Michael, this idyllic winery boasts 12-year-old vineyards perched at elevations of 1,400 to 1,800 feet, all dedicated to producing premium estate-bottled wines.

The story of this remarkable winery dates back to 1964 when Dr. Hoffman first planted French varietals like Chardonnay, Pinot Noir, and Cabernet Sauvignon. He discovered that the unique climate, terrain, and chalky, lime-rich soil of his Central Coast ranch closely resembled the renowned viticulture regions of France.

In 1973, Dr. and Mrs. Hoffman made the bold move from Southern California to Paso Robles, setting out to create a winery focused solely on estate-bottled premium wines. That same year, they welcomed the legendary Andre Tchelistcheff, the “dean of California Winemasters,” as a consultant. With Andre’s expert guidance, the Hoffman brothers began crafting wines that soon garnered prestigious accolades, including a gold medal at an international wine competition in London in 1975.

Tchelistcheff praised the Hoffmans, noting, “Love, devotion, and self-sacrifice are rare in this day but essential for making great wines,” and he believed the Hoffman brothers embodied these qualities. He also referred to HMR Vineyards as “a jewel of ecological elements,” predicting that some of the best white and red Burgundies would emerge from this exceptional region.

For those who adore California wines, the Hoffman family's commitment to quality and their stunning vineyard is a true treasure waiting to be explored!

The Peachy Canyon "Old Schoolhouse" tasting room, situated in the heart of Paso Robles' wine country along Highway 46 West, is a landmark attraction. The historic Old Bethel Schoolhouse, dating back to 1886, is a must-visit destination. Guests can enjoy tasting the world-famous Estate Zinfandels, along with over 15 other handcrafted small-batch Rhone and Bordeaux varietals that are exclusive to this location.

The last available guided-tasting session is at 4:00 PM, with a by-the-glass option offered until 4:30 PM.

Please note that while reservations are recommended, they are not required. Walk-ins are welcome as long as a team member is available. There is also a new dog policy: while dogs are beloved, they are not allowed inside the tasting room. Well-behaved and properly socialized dogs on a leash are permitted in the designated "dog area" with their owners. However, dogs that bark, growl, or are off-leash will be asked to leave. Tasting service in the dog area is limited to flight service, or one person from the group can come inside to receive the next wine pour.

Novy Cellars is owned by Adam & Dianna Lee (of Siduri Wines) and Dianna’s family (her parents, Adolph & Rose Marie Novy, and her brothers and sisters-in-law, David & Angela, Bryan & Kathy, and Steven & Marie Novy).