I'm writing this review based on their "unofficial" tasting room that's upstairs in their main office. I know a "real" tasting room will soon open down on the main street, and I'm not sure how much the atmosphere is going to change but if you get a chance to make an appointment at their super secret tasting, do it now!
In the low-key tasting experience, you'll get to sit around a small table with a few other die-hard Orin Swift groupies and taste their entire library of wines! You'll have a friendly, knowledgable guide tell you stories about each wine, the label, the history and more. The tasting is complimentary and there's no pressure to buy any wine, though the direct prices are good and you'll find wines that are hard to get anywhere else.
The tasting is friendly, fun, leisurely, well-paced, and you get the feeling of being a true winery VIP since it's by appointment only. It's also one of the only places in town where, after the tasting, you'll be asked if there's any wine you'd like to revisit. This is SUCH a nice touch and is very appreciated. I love this tasting experience and I love their wine. It's a must-stop in Napa.